Added to YB: 2026-10-07
Pitch date: 2026-10-02
NKE [bearish]
NIKE, Inc.
-9.82%
current return
Author Info
M Squared Capital is a former sell-side analyst in the Retail/Consumer industry sharing analysis on retail/consumer stocks. Sign up for the newsletter.
Company Info
NIKE, Inc., together with its subsidiaries, designs, develops, markets, and sells athletic footwear, apparel, equipment, accessories, and services for men, women, and kids in North America, Europe, the Middle East, Africa, Greater China, the Asia Pacific, and Latin America.
Market Cap
$52.5B
Pitch Price
$33.82
Price Target
N/A
Dividend
4.64%
EV/EBITDA
9.13
P/E
16.92
EV/Sales
1.20
Sector
Textiles, Apparel and Luxury Goods
Category
turnaround
Nike: 1Q27 Immediate Call Postmortem
NKE (earnings): Nike’s performance business grew high single digits in Q1, but that strength remains overshadowed by Sportswear — half of revenue and down low double digits — and China, which guidance assumes will worsen. Planned Dunk reductions accounted for roughly $200M, while Jordan fell mid-teens. Pace savings peak only in FY29-FY30, leaving the upcoming investor day’s FY27 outlook and five-year targets facing a credibility challenge after repeated revenue misses and guidance cuts.
Read full article (3 min)