Added to YB: 2025-12-04
Pitch date: 2025-12-01
PRPL [bullish]
Purple Innovation, Inc.
-87.91%
current return
Author Info
Upgrade to Yellowbrick Premium to unlock investor returns. Upgrade to Yellowbrick Premium
Company Info
Purple Innovation, Inc. designs, manufactures, and sells sleep and other products in the United States and internationally.
Market Cap
$9.1M
Pitch Price
$19.77
Price Target
N/A
Dividend
N/A
EV/EBITDA
31.27
P/E
-0.19
EV/Sales
0.44
Sector
Household Durables
Category
turnaround
Show full summary:
Happy Thanksgiving: Factor Rotation SitRep and a Five Way Rate Cut Beneficiary - Purple Innovation, Inc.
PRPL: 5 rate cut tailwinds: 1) +15% revenue from housing recovery (30% sales tied to moves) 2) gross margins 35%→40% from fixed cost leverage 3) lower financing fees expand margins 4) floating debt reduces interest expense 5) wholesaler restocking cycle. Revenue down 37% from 2021 peak. Organic growth via Mattress Firm/Ashley rollout. Exit target ~2027.
Read full article (3 min)